12 Things To Do Before You Launch Your Blog

Posted in Lifestyle

Why I Started Blogging

A “launching a blog successfully” post perhaps should have been my first post but you know, better late than never. I wanted to launch a blog for a while, I never did because I had been studying. I was balancing a lot so I knew It would be difficult to find the time. Pinterest was really one of the main sites I used to gather information about EVERYTHING and I found myself increasingly spending long periods of time reading and pinning. I loved reading people’s blogs regarding loads of topics and thought hey I would love to do this.

Launching a blog successfully was not easy because there are a lot of things you need to consider before you start blogging. I don’t think it is possible to launch a blog successfully in 15 minutes because there are a few things to do. As a newbie blogger,I have put together what you should do BEFORE launching a blog.

Choosing a niche

choosing a niche

A niche is what you want your blog to be about. You can have multiple niches but you really have to be clear whatever niche or niches you choose so you will not become disinterested in writing. It is important you choose something you are passionate about or do regularly. Research into your chosen niche!

What do you want to get out of blogging?

This is important to consider because when you know what you want to get out of blogging you can strategise. Are you doing blogging as a hobby? or are your plans to have a business out of it? Whatever your reasons have a clear understanding so you have the right resources and funding for what you plan to do with your blog. I would write a list of things you may need to purchase to produce the content you want depending on your blogging plan.

Choosing a domain name

Now when you get a domain name you do not actually own it. Instead, you are actually purchasing the rights to use that domain name for a certain amount of time. Beware! if the domain name is not renewed when the registration period starts to come to an end you will lose it. There are also people that could be preying on names that will be expiring to take and start using for their own website.

Oh child! For me choosing a domain name did not come easy. I spent months thinking and at the last minute, I actually changed the name I wanted. I would keep a list of names you are thinking and play around with it because this step did not come easily to me. Remember if you incorporate your chosen niche into your domain name then that is what your audience is going to expect. You can choose a name that is specific to your niche or perhaps consider a name that is not in case you decide to change your niche. For example, if a domain is called “Europe Travelling” your audience would expect it to be just that. Make sure to check if the domain names you listed are available!

Hosting

First of all web hosting is a service used that will allow a company to post a website on the internet, there is free hosting and paid hosting. I went for paid hosting due to the freedom. I used siteground which was not expensive and I haven’t had any issues with it.

If you are planning to blog for a long time with siteground I recommend hosting with them for two or three years rather than one. I have heard when you sign up to siteground for the first time it is actually the introductory price. Once this is finished it will go back to the normal price, this is much more expensive. 

Free Blog Hosting

Pros

  • It’s free. if you are not sure if you are serious about blogging you are still able to get your voice heard without having to pay.
  • You are not tied in for a year or more. For example, if you decide that blogging is not for you it will not be a loss if you just decide to stop compared to paid hosting.

Cons

  • You haven’t got complete control over what you can publish. With free hosting, the web host has control rather than you. For example, if they decide they no longer want to give out their server space it means you may have to start all over again after all the hard work you put in.

Paid Blog Hosting

  • Able to create your own domain name.
  • You have full control over your brand in terms of the name, aesthetic appearance and the theme of your blog. Your blog can entirely reflect what you want it to.
  • There are no fears of your website being taken down which could occur with free blog hosting.
  • You have full access over your files for practices such as coding changes.
  • You are more likely to be committed. Paying for a blog is an investment which could make you more committed for it to be successful.

Cons

  • The cost of paying for the space to host your website requires an investment.

Optimize suitable social media platforms

Social Media Apps

When you have come up with a domain name I would recommend checking its availability on social media platforms. If you use social media personally definitely make a profile for your most popular ones or plan to promote your content on your personal social media platforms too!

Start Building Connections

Building connections

Before launching your blog check out other bloggers, start following their content and connecting. Do this by joining facebook and Pinterest group boards. I know people don’t use facebook that much but connecting to facebook groups is great. I have learnt so much from others bloggers and everyone is very supportive. Even if you have not launched your blog there are groups you are able to join. Join my Pinterest group too and message me to be a collaborator!

Write Up Key Pages

Before launching a blog having pages in place makes it so much easier because you can just copy and paste the information into a certain area. On WordPress, there is a privacy page template. This was helpful for me because, before I launched my blog I did not even think to include this page and you NEED to have it in order to protect yourself. Another page you could write up is your “about me” and “home” page, this can possibly take time to do.

Have 3- 10 Blog Posts Ready

Typing on laptop

Do not launch your blog without having blog posts ready please! The time you spend customising your blog can take time and if you have not got any posts ready it will even take much longer for it to be officially launched. Writing blog posts gives you time to experiment on the voice you want for your blog. Do you want to be formal or informal? You will have a much clearer idea of what you want to do if you just take the time to start writing.

Pictures

I don’t think it is possible to have a blog without having images. Whether you take pictures on your camera or phone start taking pictures of things that you want to include in your blog. It is much better to have your own photos so you do not get into any legal woes. If you haven’t got your own pictures for certain topics use stock photos. Stock photos are a range of photographs bought and sold to use for commercial purposes. You can access free photos or pay a small fee for the photos you use. I majorly use Pexels and Canva to get stock photos.

Get a Fresh Perspective

Networking with others

Now if you plan to follow my advice and write blog posts before launching then start to get the perspectives of friends and family. Let them read your posts, even if it is just one person. Sometimes when other people read things they notice something you didn’t. It also can help to motivate you on your blogging journey when you get feedback.

Research SEO

SEO

SEO, SEO and SEO again, this is all I have heard about since launching my blog. I really wished I researched into it more before I launched my blog because this is an important engine which can potentially drive traffic to your blog. If you saw this acronym and have no idea what I am talking about then you better read this.

Everyone is doing it

Do not be discouraged from launching your blog because others are doing it. Remember your blog is unique because you’re doing it and that is what makes it special. It is your voice and your ideas, look for motivation from other bloggers. You can do this and be excited you are closer to launching your blog!!

Any others tips for launching a blog? Please, comment, like and share.

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3 Comments

  • Reply blogwithissy

    Absolutely loved this!

    October 7, 2018 at 9:36 pm
  • Reply MsTeeQueology

    This is great info. I’m actually researching SEO now and let me tell you, it’s boring and technical jargon I don’t understand. Lol

    October 8, 2018 at 1:07 am
  • Reply vicki

    This is great advice Ruth. Wish I’d read this before I’d started blogging. I definitely agree that it’s worth paying for hosting! Thanks for this excellent info!

    October 9, 2018 at 10:25 pm
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